Podcasting from three sides – buy, sell, attribution – with Sarah Cotenoff

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Sarah Cotenoff, Head of Partnerships for Podsights (analytics and attribution for podcast advertising), joins MouthMedia Network CEO Rob Sanchez for a conversation covering a rare look from all sides of podcasting — buy, sell, and attribution…

SarahPlus — a perspective on the state of the market, thoughts on whether are we at the saturation point of new content and new dominant content creation players, and the impact of changing and professionalization of statistics side of the industry on the advertising market. And, a reaction at the new podcast listening measurement platform RAD.

 

Jack Rhysider of Darknet Diaries – About That Chartbreakers Episode

Apple podcasts charts, that elusive algorithm and podcast promoters, the state of podcasting, what podcasters can do to go “next level”, and more…

Jack Rhysider, host  of Darknet Diaries podcast, talks with MouthMedia Network’s Rob Sanchez and Charles Beckwith about these topics, his “Chartbreakers” episode and overall his podcast, and beyond. Plus, the latest headlines about podcasting and on-demand audio from Podnews.

Darknet Diaries is a podcast covering true stories from the dark side of the Internet. Stories about hackers, defenders, threats, malware, botnets, breaches, and privacy.

The show is produced by Jack Rhysider, a veteran to the security world. He gained his professional knowledge of security by working in a Security Operations Center, a place to where threats are detected and stopped.

 

Investment in Content Creation – with Andrew Kotliar of Magna Entertainment Partners

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Innovative investments designed to empower creative professionals and catalyze disruptive media and entertainment enterprises…

MagnaAndrew Kotliar, Managing Director of Magna Entertainment Partners, discusses how Magna handles investment in niche markets in audio and entertainment. And podcast and on-demand headlines from Podnews.

Recorded in MouthMedia Network studio powered by Sennheiser.

Operating across Music, Film, Television, Digital and Events, Magna Entertainment Partners seeks new ideas and innovative approaches to age-old industries. They then invest to make them a reality in partnership with creative peers. 

Andrew Kotliar joined Magna in 2017 and is the portfolio manager of Magna Entertainment Partners, an investment vehicle dedicated to providing capital to underserved segments of the media & entertainment industries.

Previously, Kotliar founded LIVAMP, an online platform facilitating investment in creative intellectual property. Kotliar has nearly a decade of media investing and corporate finance experience at financial institutions including Centerbridge Partners, Goldman Sachs, and Portland House Group. He is also a lifelong musician.

Podcasts and TV – A Conversation with Simon Applebaum

How audio and video intersect, the trend of crossover shows, and the future of content consumption and creation, with Simon Applebaum, host of “Tomorrow Will Be Televised”…

 

Podcasting for Humans – A Conversation with Evo Terra

Looking back, and ahead, at how podcasting can grow and prosper with podcasting pioneer, co-author of “Podcasting for Dummies”, and media consultant Evo Terra..

MouthMedia Network CEO Rob Sanchez talks with Evo Terra about how a lot of people with interesting ideas who can use podcasting to spread their message, activating existing networks, about hosting companies and the opportunity to work with humans to get new people involved, content management systems and their opportunities and challenges, updating an existing show toward with a successful relaunch, how Terra is excited about the opportunity at hand, adapting and adopting podcasting into more lives. Plus, a look at the latest headlines on podcasting and on-demand with James Cridland and Podnews.

Evo Terra is the pseudonym for Travis Unwin, an American podcaster, author, radio broadcaster, and businessman currently based in Bangkok, Thailand. Terra is known as the author of Podcasting For Dummies, originator of The Beer Diet, a travel blogger, and an early pioneer in podcasting

 

 

Girls Gotta Podcast

How the desire to share life’s realities as women in dating, sex, and more turned into a real growing business as podcasters with Girls Gotta Eat

Girls Gotta EatAshley Hesseltine (standup comedian, writer, and founder of @brosbeingbasic + @fashiondads_) and Rayna Greenberg (writer, photographer, founder of @onehungryjew) are hosts of the popular podcast “Girls Gotta Eat”, which after just 32 episodes already the hosts report has achieved millions of downloads, multiple sold-out live audience shows, and is on a trajectory to be one of the podcasts to emulate. They sit down with MouthMedia Network’s Head of Content/Programming Marc Raco to share why they started the podcast, how it has developed to such hit, why they’ve integrated live shows so early in the journey, why they never expected the show to take on a life of its own, thinking about the podcast as a real startup business, an impending live show tour, and much more.

Plus the latest headlines in podcasting and on-demand with James Cridland and Podnews.

The podcast panel you want to hear…

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Ken Lagana (Panoply), Charlie Kammerer (Slate Magazine), Mallory Kasdan (MILK Podcast), Keesa Schreane (You’ve Been Served), and Manoush Zomorodi (Stable Genius Productions) discuss podcasting and it’s potential and trajectory…

Recently, MouthMedia Network collaborated with IgnitionOne to create podcast content at the IgnitionOne Summit in New York. During the summit, Pavan Bahl led a panel of the boom of audio and the rise of podcasting, featuring some significant players in the industry. Ironically, this panel was recorded the day before Panoply announced its move away from content creation. Also, the latest headlines in podcasting and on-demand with Podcasting and James Cridland.

IgnitionOne is a company of innovators, dedicated to helping marketing win by simplifying the increasingly complex tech landscape. IgnitionOne simplifies life for marketers, allowing you to more effectively engage with your customers and make the most out of every marketing dollar. Their score-powered audiences and optimization drive deep insights, so you can reach customers across the most relevant channels with personalized, 1:1 messaging. They believe that cutting-edge tech benefits from the great minds managing it. Their team of 400+ marketing experts is based out of 17 global offices in 10 countries, and they are constantly communicating to make sure IgnitionOne is delivering the tools and services marketers need to make an impact.

Strategic content – growing podcast adoption with science and purpose

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What would happen if we were more strategic and precise, and more purposefully designed and aimed podcast content?

Could we hit greater and mass adoption? Is it time to take a page from advertising with science and psychology, and be more intentional? MouthMedia Network CEO Rob Sanchez explores this topic. Plus, a rundown of the latest headlines on podcasting and on-demand with Podnews.

Why podcasters must train the new generation of listeners

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New, strategic types of programming can pave the way for a new generation to adopt podcasting, and condition current non-listeners to adopt podcasting…

MouthMedia Network CEO Rob Sanchez shares a perspective on how the podcast industry can capture more of the 83% of Americans who have not yet adopted podcasts as a part of their lifestyles. Plus the latest headlines on podcasting and on-demand from Podnews.